John has been delighting and antagonizing audiences for decades, mixing humor, passion, tech wisdom and epistemology

Standing ovations ranged from key note at R.R.Donnelley National Sales Conference to a packed ballroom on Client-Server Network Architecture (can you imagine ANYONE getting a standing ‘O’ on that topic??)


John’s writing ranges from analytical computer models to direct mail copy.

His widely acclaimed book, Spinning Straw Into Gold, A Guide to the Magic of Turning Data Into Money (2nd Edition) is now available in paperback.

He contributed the database and modeling chapters to the 7th edition of the world’s best selling direct marketing book, Bob Stone’s Successful Direct Marketing Methods.


I’ve been a Marketing Consultant for over 35 years. I think I have a gift – for spotting opportunities and helping clients do what it takes to capitalize.

I’ve been through 4 recessions. In 2002 we helped a 40+ year old company, declining for many years to grow 20% the next three years in a row. In 2008 we developed special math techniques to help weather that storm.

Miglautsch Clients